5 ways accounting firms lose good staff and how to see it coming
No accounting firm chooses to lose a great team member on purpose. Oftentimes, these moments can come unexpectedly, but not without some form of reason. When ensuring a solid, talented, and tenacious team of accounting professionals, it’s imperative that your processes are built to withstand issues that may appear. Being able to take an objective […]
Get them talking: how to dive deeper with your clients
Getting your clients talking takes skill and patience. Expecting them to open up and divulge their experiences, issues, and goals within the first meeting isn’t easy. Here at Advancetrack, we’ve devised a five-stage funnel system. Jump to: The key is to start with simple, easy questions, working your way up into larger, more detailed conversations […]
How outsourcing helps Australian firms stay profitable
he mindset shift toward outsourcing has meant Australian firms are looking for a resource that provides more than just sporadic relief. With struggles in the recruitment and retainment sector of the industry, firms are looking to partner with a company that can become a valuable member of their core team, even from afar. Coupled with […]
What great accounting firms look like
Great accounting firms of the future will be defined by their impact; on their clients decisions and growth, their effect on the environment, and their use of technology. The future of work in the industry is evolving rapidly and there has never been a more exciting time to choose this career path. Business advisory services, […]
The emotional labour of being an accountant and 5 ways to combat it
A rarely touched upon topic is the mental load an accounting professional holds when juggling a high-stress, high-pressure career. Managing expectations, teams, client relationships, proactive upskilling, and providing precise data can take its toll. Behind the deadlines, tax spreadsheets, and advisory work, lies a quiet force of tension that can bleed into your everyday life. […]
The tasks Australian firms should outsource first
The decision to integrate outsourcing into your accounting firm’s processes can come from a range of common factors. Whether you’re struggling to find talented local staff, looking to expand your services and need extra capacity, or simply wanting to incorporate outsourcing into your workflow to alleviate bottlenecks, it’s good to know what tasks to outsource […]
In profile: Lucia van der Schyff
Lucia will look to put her learnings and experience into play in driving Advancetrack’s social media presence forward. What is your current role and responsibilities? I’m Advancetrack’s social media manager and will also provide marketing support to our head of marketing, Ashlea. There’s lots to do and learn, having recently started. My first priority is to get […]
AI: make time to take time
While all eyes may be on MTD, the chatter is about the use, or lack of it, among accountancy practices, writes Vipul Sheth. It’s (literally) been an eventful few weeks, what with Advancetrack’s flagship gbX conference, Accountex, and the launch of the Accounting Talent Index 2026. I also attended the Kreston Global Conference – which […]
Guest blog: Accountancy must go bold or go home
The Accounting Talent Index shows that more firms must undertake more strategies if they’re to move the profession forward, writes Kevin Reed. Now in its third year, the Advancetrack’s Accounting Talent Index report has evolved into one that is global – with strong levels of responses from Australia, the UK, the US and Canada. Taking […]
gbX and Accountex: reflections on the change agenda
Master change, and take control of your accounting practice’s destiny, writes Vipul Sheth. As is the case after two mammoth events, it’s time to take a breath and reflect on the past few days. Our flagship conference, gbX 2026, held at the National Gallery, had an agenda for change. And right from the start, there was an enormous energy from both the […]